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How to Create the Ultimate Shopping Experience In-Store and Online
Customer Experience, Retail Marketing, Retail Technology

How to Create the Ultimate Shopping Experience In-Store and Online

You want your customers to love your brand, regardless of how they shop. In-store? Online? Who cares, as long as they keep coming back! In reality, it...
By Jeffrey Wilky
12/04/2019
4 Ways to Get Your Ecommerce Store Ready for the Holidays
Customer Experience, Retail Marketing, Retail Technology

4 Ways to Get Your Ecommerce Store Ready for the Holidays

For shoppers, the holiday season is best described as joyful chaos. We all love a good family gathering and an excuse to overindulge in food and fun, ...
By Evan Brubaker
11/13/2019
Relevancy is King: 4 Ways to Use In-Store Data to Drive Personalized Marketing for Your Brand
Growth Strategies, Retail Marketing

Relevancy is King: 4 Ways to Use In-Store Data to Drive Personalized Marketing for Your Brand

Data can tell you a lot about your online customers: what products they view, which purchases they make, and what their wildest hopes and dreams are. ...
By Evan Brubaker
11/11/2019
5 Ideas for Creating the Ultimate Holiday Shopping Experience (In-Store and Online)
Customer Experience, Retail Marketing

5 Ideas for Creating the Ultimate Holiday Shopping Experience (In-Store and Online)

Every retailer counts on strong sales during the holiday shopping season. But small businesses can’t always count on a major advertising budget to com...
By Jeffrey Wilky
11/07/2019
6 Ways to Drive In-Store Traffic to Your Retail Boutique
Growth Strategies, Retail Marketing

6 Ways to Drive In-Store Traffic to Your Retail Boutique

With so many online shopping options and so much social media out there, it’s easy to get distracted and forget just how important brick and mortar is...
By Jeffrey Wilky
10/22/2019
Live Chat and Chatbots: The New Unsung Heroes of Retail?
Retail Trends, Customer Experience, Retail Marketing

Live Chat and Chatbots: The New Unsung Heroes of Retail?

Your customers want quick, responsive customer service. But the expectation of prompt customer engagement can be a burden on your limited resources.
By Evan Brubaker
09/10/2019
How Physical Stores are Driving Online Sales for DTC Retailers
Retail Trends, Customer Experience, Retail Marketing

How Physical Stores are Driving Online Sales for DTC Retailers

Direct-to-consumer (DTC) brands like Glossier and Warby Parker have become huge success stories by going outside of traditional retail channels and fo...
By Jon DeMone
09/04/2019
5 Ways To Build Your Boutique and Create an Unforgettable Brand!
Growth Strategies, Retail Marketing

5 Ways To Build Your Boutique and Create an Unforgettable Brand!

Don’t let the Debbie Downers discourage you; it’s an excellent time to start a boutique retail brand. Small businesses now have unprecedented access t...
By Evan Brubaker
08/28/2019
6 Ways Retailers Can Build Brand Loyalty in 2019
Customer Experience, Growth Strategies, Retail Marketing

6 Ways Retailers Can Build Brand Loyalty in 2019

You’ve built up a steady flow of customers (congrats!), but you need to keep them coming back so you can keep growing. Inspiring and retaining those c...
By Jeffrey Wilky
08/20/2019
4 Strategies to Build the Omnichannel Retail Stack of Your Dreams
Customer Experience, Growth Strategies, Retail Marketing

4 Strategies to Build the Omnichannel Retail Stack of Your Dreams

Your most valuable customer is the one who will shop your brand in-store, online, and anywhere else you decide to go.
By Evan Brubaker
08/08/2019
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