Blog (4)

5 Ideas for Creating the Ultimate Holiday Shopping Experience (In-Store and Online)

Every retailer counts on strong sales during the holiday shopping season. But small businesses can’t always count on a major advertising budget to com...

By Jeffrey Wilky
11/07/2019

What Is Omnichannel Retail and Why Does It Matter? aka, The Story of Mary

Retail Trends, Customer Experience

What Is Omnichannel Retail and Why Does It Matter? aka, The Story of Mary

Imagine a customer named Mary walks by your retail store on her way to work. She doesn’t have time to stop and shop, but a jacket in your storefront w...

By Evan Brubaker
11/05/2019

How Retailers Can Reduce Employee Training Costs and Simplify Operations

Product Education, Retail Technology

How Retailers Can Reduce Employee Training Costs and Simplify Operations

By Jon DeMone
10/29/2019

6 Ways to Drive In-Store Traffic to Your Retail Boutique

Growth Strategies, Retail Marketing

6 Ways to Drive In-Store Traffic to Your Retail Boutique

With so many online shopping options and so much social media out there, it’s easy to get distracted and forget just how important brick and mortar is...

By Jeffrey Wilky
10/22/2019

Why Brands are Doubling Down on Direct to Consumer as a Key Retail Channel

Retail Trends, Customer Experience

Why Brands are Doubling Down on Direct to Consumer as a Key Retail Channel

Direct-to-consumer (DTC) selling isn’t easy. It requires a lot of hard work in the marketing and messaging department and an uncompromising customer f...

By Jon DeMone
10/16/2019

Retail Unicorns: 5 Brands Leading the Charge

Retail Trends, Customer Experience

Retail Unicorns: 5 Brands Leading the Charge

Image Source: Away Travel You can learn a lot by studying the businesses that break the mold of traditional retail. Although your own brand might not ...

By Jon DeMone
10/08/2019

Consumers Are Demanding a Better Experience—Here’s How Accumula Can Help

Customer Experience

Consumers Are Demanding a Better Experience—Here’s How Accumula Can Help

Despite dramatic transformations in retail strategy over the past few years, most retailers are still playing catch-up to meet customer expectations.

By Jon DeMone
10/01/2019

5 Essential Tools for Growing Your Boutique Business

Growth Strategies, Retail Technology

5 Essential Tools for Growing Your Boutique Business

Operating a boutique with limited time and resources takes a lot of energy. Having the right retail technology in place can help you maximize your tim...

By Jeffrey Wilky
09/24/2019

How to Build Customer Loyalty Through Experiential Retail

Retail Trends, Customer Experience

How to Build Customer Loyalty Through Experiential Retail

Trader Joe’s isn’t your typical grocery store. Instead of offering a broad selection of items in a huge space, TJ’s curates its products carefully and...

By Jon DeMone
09/17/2019

Live Chat and Chatbots: The New Unsung Heroes of Retail?

Retail Trends, Customer Experience, Retail Marketing

Live Chat and Chatbots: The New Unsung Heroes of Retail?

Your customers want quick, responsive customer service. But the expectation of prompt customer engagement can be a burden on your limited resources.

By Evan Brubaker
09/10/2019

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5 Ideas for Creating the Ultimate Holiday Shopping Experience (In-Store and Online)

What Is Omnichannel Retail and Why Does It Matter? aka, The Story of Mary

How Retailers Can Reduce Employee Training Costs and Simplify Operations

6 Ways to Drive In-Store Traffic to Your Retail Boutique

Why Brands are Doubling Down on Direct to Consumer as a Key Retail Channel

Retail Unicorns: 5 Brands Leading the Charge

Consumers Are Demanding a Better Experience—Here’s How Accumula Can Help

5 Essential Tools for Growing Your Boutique Business

How to Build Customer Loyalty Through Experiential Retail

Live Chat and Chatbots: The New Unsung Heroes of Retail?

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